{
"version": 2,
"url": "https://ullrutvikling.no/?portfolio=ringveien",
"final_url": "https://ullrutvikling.no/?portfolio=ringveien",
"redirects": [],
"mode": "full",
"language": "en",
"scanned_at": "2026-10-13T08:33:18+02:00",
"duration_ms": 2750.18,
"overall_score": 71.1,
"category_scores": {
"bot_access": 98.6,
"content": 75,
"technical": 76.7,
"structured_data": 0,
"meta": 56.3,
"performance": 93.8
},
"checks": [
{
"id": "robots_txt",
"category": "bot_access",
"title": "robots.txt",
"status": "warning",
"severity": "info",
"value": "No robots.txt – all bots are allowed.",
"recommendation": "Add a robots.txt at the root of the domain. It gives you control over which bots get access and should point to your sitemap (Sitemap: https://…/sitemap.xml).",
"duration_ms": 1764.91,
"data": []
},
{
"id": "bot_oai_searchbot",
"category": "bot_access",
"title": "OAI-SearchBot · OpenAI (ChatGPT search)",
"status": "pass",
"severity": "critical",
"value": "robots.txt: allowed · server: responds normally (HTTP 200)",
"recommendation": null,
"duration_ms": 1995.11,
"data": {
"bot": "OAI-SearchBot",
"vendor": "OpenAI (ChatGPT search)",
"purpose": "search",
"robots": "allowed",
"robots_has_own_group": false,
"server": "ok",
"server_detail": "HTTP 200"
}
},
{
"id": "bot_claude_searchbot",
"category": "bot_access",
"title": "Claude-SearchBot · Anthropic (Claude)",
"status": "pass",
"severity": "critical",
"value": "robots.txt: allowed · server: responds normally (HTTP 200)",
"recommendation": null,
"duration_ms": 1995.11,
"data": {
"bot": "Claude-SearchBot",
"vendor": "Anthropic (Claude)",
"purpose": "search",
"robots": "allowed",
"robots_has_own_group": false,
"server": "ok",
"server_detail": "HTTP 200"
}
},
{
"id": "bot_perplexitybot",
"category": "bot_access",
"title": "PerplexityBot · Perplexity",
"status": "pass",
"severity": "critical",
"value": "robots.txt: allowed · server: responds normally (HTTP 200)",
"recommendation": null,
"duration_ms": 1995.11,
"data": {
"bot": "PerplexityBot",
"vendor": "Perplexity",
"purpose": "search",
"robots": "allowed",
"robots_has_own_group": false,
"server": "ok",
"server_detail": "HTTP 200"
}
},
{
"id": "bot_googlebot",
"category": "bot_access",
"title": "Googlebot · Google (Search, AI Overviews, Gemini)",
"status": "pass",
"severity": "critical",
"value": "robots.txt: allowed · server: not tested",
"recommendation": null,
"duration_ms": 1995.11,
"data": {
"bot": "Googlebot",
"vendor": "Google (Search, AI Overviews, Gemini)",
"purpose": "search",
"robots": "allowed",
"robots_has_own_group": false,
"server": "not_tested",
"server_detail": ""
}
},
{
"id": "bot_bingbot",
"category": "bot_access",
"title": "Bingbot · Microsoft (Bing + Copilot)",
"status": "pass",
"severity": "critical",
"value": "robots.txt: allowed · server: not tested",
"recommendation": null,
"duration_ms": 1995.11,
"data": {
"bot": "Bingbot",
"vendor": "Microsoft (Bing + Copilot)",
"purpose": "search",
"robots": "allowed",
"robots_has_own_group": false,
"server": "not_tested",
"server_detail": ""
}
},
{
"id": "bot_applebot",
"category": "bot_access",
"title": "Applebot · Apple (Siri/Spotlight)",
"status": "pass",
"severity": "critical",
"value": "robots.txt: allowed · server: not tested",
"recommendation": null,
"duration_ms": 1995.11,
"data": {
"bot": "Applebot",
"vendor": "Apple (Siri/Spotlight)",
"purpose": "search",
"robots": "allowed",
"robots_has_own_group": false,
"server": "not_tested",
"server_detail": ""
}
},
{
"id": "bot_chatgpt_user",
"category": "bot_access",
"title": "ChatGPT-User · OpenAI (ChatGPT)",
"status": "pass",
"severity": "warning",
"value": "robots.txt: allowed · server: responds normally (HTTP 200)",
"recommendation": null,
"duration_ms": 1995.11,
"data": {
"bot": "ChatGPT-User",
"vendor": "OpenAI (ChatGPT)",
"purpose": "user",
"robots": "allowed",
"robots_has_own_group": false,
"server": "ok",
"server_detail": "HTTP 200"
}
},
{
"id": "bot_claude_user",
"category": "bot_access",
"title": "Claude-User · Anthropic (Claude)",
"status": "pass",
"severity": "warning",
"value": "robots.txt: allowed · server: responds normally (HTTP 200)",
"recommendation": null,
"duration_ms": 1995.11,
"data": {
"bot": "Claude-User",
"vendor": "Anthropic (Claude)",
"purpose": "user",
"robots": "allowed",
"robots_has_own_group": false,
"server": "ok",
"server_detail": "HTTP 200"
}
},
{
"id": "bot_perplexity_user",
"category": "bot_access",
"title": "Perplexity-User · Perplexity",
"status": "pass",
"severity": "warning",
"value": "robots.txt: allowed · server: responds normally (HTTP 200)",
"recommendation": null,
"duration_ms": 1995.11,
"data": {
"bot": "Perplexity-User",
"vendor": "Perplexity",
"purpose": "user",
"robots": "allowed",
"robots_has_own_group": false,
"server": "ok",
"server_detail": "HTTP 200"
}
},
{
"id": "bot_gptbot",
"category": "bot_access",
"title": "GPTBot · OpenAI",
"status": "pass",
"severity": "info",
"value": "robots.txt: allowed · server: responds normally (HTTP 200)",
"recommendation": null,
"duration_ms": 1995.11,
"data": {
"bot": "GPTBot",
"vendor": "OpenAI",
"purpose": "training",
"robots": "allowed",
"robots_has_own_group": false,
"server": "ok",
"server_detail": "HTTP 200"
}
},
{
"id": "bot_claudebot",
"category": "bot_access",
"title": "ClaudeBot · Anthropic",
"status": "pass",
"severity": "info",
"value": "robots.txt: allowed · server: responds normally (HTTP 200)",
"recommendation": null,
"duration_ms": 1995.11,
"data": {
"bot": "ClaudeBot",
"vendor": "Anthropic",
"purpose": "training",
"robots": "allowed",
"robots_has_own_group": false,
"server": "ok",
"server_detail": "HTTP 200"
}
},
{
"id": "bot_google_extended",
"category": "bot_access",
"title": "Google-Extended · Google (Gemini training)",
"status": "pass",
"severity": "info",
"value": "robots.txt: allowed · server: not tested",
"recommendation": null,
"duration_ms": 1995.11,
"data": {
"bot": "Google-Extended",
"vendor": "Google (Gemini training)",
"purpose": "training",
"robots": "allowed",
"robots_has_own_group": false,
"server": "not_tested",
"server_detail": ""
}
},
{
"id": "bot_applebot_extended",
"category": "bot_access",
"title": "Applebot-Extended · Apple (Apple Intelligence training)",
"status": "pass",
"severity": "info",
"value": "robots.txt: allowed · server: not tested",
"recommendation": null,
"duration_ms": 1995.11,
"data": {
"bot": "Applebot-Extended",
"vendor": "Apple (Apple Intelligence training)",
"purpose": "training",
"robots": "allowed",
"robots_has_own_group": false,
"server": "not_tested",
"server_detail": ""
}
},
{
"id": "bot_ccbot",
"category": "bot_access",
"title": "CCBot · Common Crawl",
"status": "pass",
"severity": "info",
"value": "robots.txt: allowed · server: responds normally (HTTP 200)",
"recommendation": null,
"duration_ms": 1995.11,
"data": {
"bot": "CCBot",
"vendor": "Common Crawl",
"purpose": "training",
"robots": "allowed",
"robots_has_own_group": false,
"server": "ok",
"server_detail": "HTTP 200"
}
},
{
"id": "bot_meta_externalagent",
"category": "bot_access",
"title": "Meta-ExternalAgent · Meta",
"status": "pass",
"severity": "info",
"value": "robots.txt: allowed · server: responds normally (HTTP 200)",
"recommendation": null,
"duration_ms": 1995.11,
"data": {
"bot": "Meta-ExternalAgent",
"vendor": "Meta",
"purpose": "training",
"robots": "allowed",
"robots_has_own_group": false,
"server": "ok",
"server_detail": "HTTP 200"
}
},
{
"id": "bot_amazonbot",
"category": "bot_access",
"title": "Amazonbot · Amazon",
"status": "pass",
"severity": "info",
"value": "robots.txt: allowed · server: responds normally (HTTP 200)",
"recommendation": null,
"duration_ms": 1995.11,
"data": {
"bot": "Amazonbot",
"vendor": "Amazon",
"purpose": "training",
"robots": "allowed",
"robots_has_own_group": false,
"server": "ok",
"server_detail": "HTTP 200"
}
},
{
"id": "bot_bytespider",
"category": "bot_access",
"title": "Bytespider · ByteDance",
"status": "info",
"severity": "info",
"value": "robots.txt: allowed · server: blocked (HTTP 403)",
"recommendation": "The server rejects Bytespider even if robots.txt may allow it. Check your firewall/CDN: Cloudflare (Security → Bots / \"Block AI bots\"), Wordfence, Imunify360, ModSecurity or the Plesk firewall. Note: some firewalls only block fake bots (by IP), so confirm in the firewall log that genuine Bytespider traffic gets through.",
"duration_ms": 1995.11,
"data": {
"bot": "Bytespider",
"vendor": "ByteDance",
"purpose": "training",
"robots": "allowed",
"robots_has_own_group": false,
"server": "blocked",
"server_detail": "HTTP 403"
}
},
{
"id": "indexing_directives",
"category": "bot_access",
"title": "Indexing directives (meta robots / X-Robots-Tag)",
"status": "pass",
"severity": "critical",
"value": "No blocking directives ( = \"max-image-preview:large\").",
"recommendation": null,
"duration_ms": 17.7,
"data": {
"found": [
{
"source": "",
"scope": "*",
"directives": [
"max-image-preview:large"
]
}
]
}
},
{
"id": "sitemap_present",
"category": "technical",
"title": "Sitemap",
"status": "fail",
"severity": "warning",
"value": "No sitemap found (checked robots.txt, /sitemap.xml, /sitemap_index.xml and /wp-sitemap.xml).",
"recommendation": "Create an XML sitemap (in WordPress: Yoast/Rank Math, or the built-in /wp-sitemap.xml) and declare it in robots.txt with \"Sitemap: https://…\".",
"duration_ms": 34.12,
"data": []
},
{
"id": "tech_https",
"category": "technical",
"title": "HTTPS",
"status": "warning",
"severity": "info",
"value": "The page uses HTTPS. http:// redirects to https://. Missing HSTS header.",
"recommendation": "HSTS (Strict-Transport-Security) tells browsers to always open the site over https. It can be enabled under SSL/TLS Certificates in Plesk.",
"duration_ms": 1844.3,
"data": []
},
{
"id": "tech_host_variant",
"category": "technical",
"title": "www / non-www",
"status": "pass",
"severity": "warning",
"value": "www.ullrutvikling.no redirects to ullrutvikling.no.",
"recommendation": null,
"duration_ms": 1844.3,
"data": []
},
{
"id": "tech_mixed_content",
"category": "technical",
"title": "Mixed content",
"status": "pass",
"severity": "warning",
"value": "No resources are loaded over insecure http.",
"recommendation": null,
"duration_ms": 1844.3,
"data": []
},
{
"id": "tech_viewport",
"category": "technical",
"title": "Mobile view (viewport)",
"status": "pass",
"severity": "critical",
"value": "viewport=\"width=device-width,initial-scale=1\"",
"recommendation": null,
"duration_ms": 1844.3,
"data": []
},
{
"id": "tech_images_alt",
"category": "technical",
"title": "Image alt text",
"status": "warning",
"severity": "info",
"value": "10 images: 0 without alt attribute, 8 with empty alt (decorative). 8 of the images with empty alt look like content images.",
"recommendation": "8 images from the media library have empty alt (alt=\"\"). That means \"purely decorative\", but photos of staff, properties and products are content and should have a short description, e.g. the person's name. Add alt text in the media library, or check that the theme actually uses it.",
"duration_ms": 1844.3,
"data": {
"lists": [
{
"key": "empty_alt_content",
"label": "Empty alt, but look like content images (8)",
"items": [
{
"url": "https://ullrutvikling.no/wp-content/uploads/2026/07/Ringveien_01-uai-1920x1080.jpg",
"note": ""
},
{
"url": "https://ullrutvikling.no/wp-content/uploads/2026/07/Ringveien_02-uai-1920x1080.jpg",
"note": ""
},
{
"url": "https://ullrutvikling.no/wp-content/uploads/2026/08/eiendommer-01-uai-776x1165.jpg",
"note": ""
},
{
"url": "https://ullrutvikling.no/wp-content/uploads/2026/07/N3_01-uai-1600x1280.jpg",
"note": ""
},
{
"url": "https://ullrutvikling.no/wp-content/uploads/2026/07/NK2a_01-uai-1600x1280.jpg",
"note": ""
},
{
"url": "https://ullrutvikling.no/wp-content/uploads/2026/08/ullr-eiendom-7-uai-853x1280.jpg",
"note": ""
},
{
"url": "https://ullrutvikling.no/wp-content/uploads/2026/08/ullr-scaled.png",
"note": "used 2 times"
}
]
}
]
}
},
{
"id": "tech_images_dimensions",
"category": "technical",
"title": "Image dimensions in HTML",
"status": "pass",
"severity": "info",
"value": "0 of 10 images lack width/height.",
"recommendation": null,
"duration_ms": 1844.3,
"data": {
"lists": []
}
},
{
"id": "tech_links_internal",
"category": "technical",
"title": "Internal links",
"status": "pass",
"severity": "warning",
"value": "18 internal and 2 external links.",
"recommendation": null,
"duration_ms": 1844.3,
"data": []
},
{
"id": "tech_links_text",
"category": "technical",
"title": "Link text",
"status": "warning",
"severity": "info",
"value": "4 links without text.",
"recommendation": "Link text tells search engines and AI what the target page is about. Use e.g. \"See bathroom prices\" instead of \"Read more\". Icon-only links need an aria-label.",
"duration_ms": 1844.3,
"data": []
},
{
"id": "llms_txt",
"category": "bot_access",
"title": "llms.txt",
"status": "info",
"severity": "info",
"value": "llms.txt does not exist.",
"recommendation": "Optional: /llms.txt is a proposed standard (llmstxt.org) summarising the site and linking to key pages in Markdown. Limited effect so far, but little work.",
"duration_ms": 1764.52,
"data": []
},
{
"id": "content_raw_html",
"category": "content",
"title": "Content without JavaScript",
"status": "warning",
"severity": "warning",
"value": "Main content: 107 words (whole page: 265 words, text share 1.7 %).",
"recommendation": "Little text in the main content. AI services cite pages that answer questions concretely and thoroughly – consider more descriptive text (services, prices, area, contact info, FAQ).",
"duration_ms": 55.7,
"data": {
"main_words": 107,
"all_words": 265,
"text_ratio": 0.017,
"spa_signals": []
}
},
{
"id": "heading_h1_count",
"category": "content",
"title": "H1 heading",
"status": "pass",
"severity": "warning",
"value": "One H1: \"Ringveien\"",
"recommendation": null,
"duration_ms": 18.19,
"data": []
},
{
"id": "heading_order",
"category": "content",
"title": "Heading hierarchy",
"status": "warning",
"severity": "info",
"value": "Skipped levels: h2 → h4",
"recommendation": "Use heading levels in order (H2 under H1, H3 under H2). It helps AI split the content into meaningful sections.",
"duration_ms": 18.19,
"data": []
},
{
"id": "language_html_lang",
"category": "content",
"title": "Language (lang attribute)",
"status": "pass",
"severity": "warning",
"value": "Language: nb-NO",
"recommendation": null,
"duration_ms": 17.83,
"data": []
},
{
"id": "language_hreflang",
"category": "content",
"title": "hreflang",
"status": "info",
"severity": "info",
"value": "No hreflang (fine for single-language sites).",
"recommendation": null,
"duration_ms": 17.83,
"data": []
},
{
"id": "content_freshness",
"category": "content",
"title": "Last updated",
"status": "warning",
"severity": "info",
"value": "No publish or update date found.",
"recommendation": "Provide dateModified/datePublished in JSON-LD (done automatically by Yoast/Rank Math on posts). AI services prefer content they can see is up to date.",
"duration_ms": 18.82,
"data": []
},
{
"id": "meta_title",
"category": "meta",
"title": "Page title ()",
"status": "pass",
"severity": "warning",
"value": "\"Ringveien – ULLR\" (16 characters)",
"recommendation": null,
"duration_ms": 19.04,
"data": []
},
{
"id": "meta_description",
"category": "meta",
"title": "Meta description",
"status": "fail",
"severity": "critical",
"value": "Missing meta description.",
"recommendation": "Write a 50–160 character description summarising the page.",
"duration_ms": 19.04,
"data": []
},
{
"id": "meta_canonical",
"category": "meta",
"title": "Canonical",
"status": "pass",
"severity": "warning",
"value": "Self-referencing: https://ullrutvikling.no/?portfolio=ringveien",
"recommendation": null,
"duration_ms": 19.04,
"data": []
},
{
"id": "meta_og_tags",
"category": "meta",
"title": "Open Graph",
"status": "warning",
"severity": "info",
"value": "Missing: og:title, og:description, og:image",
"recommendation": "Add Open Graph tags. They are used for sharing and by many AI agents that fetch previews.",
"duration_ms": 19.04,
"data": []
},
{
"id": "schema_org_present",
"category": "structured_data",
"title": "JSON-LD",
"status": "fail",
"severity": "critical",
"value": "No JSON-LD on the page.",
"recommendation": "Add structured data, at least Organization (or LocalBusiness) and WebSite. Yoast/Rank Math do most of this automatically once company info is filled in.",
"duration_ms": 0.02,
"data": []
},
{
"id": "performance_response_time",
"category": "performance",
"title": "Response time",
"status": "pass",
"severity": "critical",
"value": "The server responded in 388 ms.",
"recommendation": null,
"duration_ms": 17.48,
"data": []
},
{
"id": "performance_html_size",
"category": "performance",
"title": "HTML size",
"status": "pass",
"severity": "warning",
"value": "HTML: 101.5 KB",
"recommendation": null,
"duration_ms": 17.48,
"data": []
},
{
"id": "performance_compression",
"category": "performance",
"title": "Compression",
"status": "pass",
"severity": "warning",
"value": "Compressed with gzip.",
"recommendation": null,
"duration_ms": 17.48,
"data": []
},
{
"id": "performance_resource_count",
"category": "performance",
"title": "Number of resources",
"status": "warning",
"severity": "info",
"value": "26 resources: 12 JS, 5 CSS and 9 images (7 of the images load only on scroll). 19 are fetched on first view.",
"recommendation": "12 JavaScript files, of which 12 block rendering (no async/defer). Remove unused plugins, and combine/defer scripts (e.g. with LiteSpeed Cache, WP Rocket or Autoptimize).",
"duration_ms": 17.48,
"data": {
"js": 12,
"js_blocking": 12,
"css": 5,
"images_eager": 2,
"images_lazy": 7,
"initial": 19
}
}
],
"page_meta": {
"title": "Ringveien – ULLR",
"description": "",
"h1": "Ringveien",
"lang": "nb-NO",
"canonical": "https://ullrutvikling.no/?portfolio=ringveien",
"hreflang": [],
"words": 107,
"simhash": "a463bbf490912857",
"links_internal": [
"https://ullrutvikling.no/",
"https://ullrutvikling.no/?page_id=81",
"https://ullrutvikling.no/?page_id=79",
"https://ullrutvikling.no/?page_id=83",
"https://ullrutvikling.no/?portfolio=gardermoen-naeringspark-fkn2",
"https://ullrutvikling.no/?portfolio=gardermoen-naeringspark-n3",
"https://ullrutvikling.no/?portfolio=gardermoen-naeringspark-nk2a",
"https://ullrutvikling.no/?portfolio=gamle-nordkisa-skole"
],
"links_external": [
"https://wonderful-roentgen.65-21-190-2.plesk.page/?page_id=79",
"https://ohmy.no/"
]
},
"id": "ullrutvikling.no__20261013-083318-0e52bca0c6aa8e20"
}